Thursday, September 6, 2018

BSNL ropes in boxer Mary Kom as brand ambassador

Indian boxer Mary Kom
STATE-run telecom firm BSNL has roped in Indian boxer MC Mary Kom as its brand ambassador for two years.
"I am sure with her presence on our side. her agreeing to be BSNL brand ambassador, is going to send huge message to competitors also. BSNL has already shown in such intense competition, how well can BSNL do," telecom secretary Aruna Sundararajan said.
BSNL will run television commercials, print advertisements and tariff plan endorsement with Kom.
"There is a lot of similarity between...
strength of BSNL and Mary Kom. We are delighted to have associated BSNL with her for period of next two years. We will spend Rs 30 lakh during this period on brand promotion," BSNL chairman and managing Director Anupam Shrivastava said. Kom, who could not participate in Asian Games 2018 because of injury, said she will continue to fight in tournaments to win matches.
"One thing I always say is never give up, always fight and win. BSNL is also full of energy and together we will be a champion," Kom said. The five-time world boxing champion said that she is gearing up for world championship which will be hosted by India this year in November.
Chungneijang Mary Kom Hmangte (born 1 March 1983) hails from Manipur. She is a five-time World Amateur Boxing champion, and the only woman boxer to have won a medal in each one of the six world championships. Magnificent Mary is the only Indian woman boxer to have qualified for the 2012 Summer Olympics, competing in the flyweight (51 kg) category and winning the bronze medal. She became the first Indian woman boxer to get a Gold Medal in the Asian Games in 2014 in Incheon, South Korea and is the first Indian Woman Boxer to win Gold at the 2018 Commonwealth Games. Her biopic 'Mary Kom' was released on September 5, 2014.
On 26 April 2016, Kom was nominated as a member of the Rajya Sabha. In March 2017, the Ministry of Youth Affairs and Sports, Government of India, appointed Mary Kom along with Akhil Kumar as national observers for boxing.

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